SEO - Google Search Console Tutorial
INTRODUCTION
SEO which is often abbreviated as Search Engine Optimization is the process of improving the visibility of your products or websites online and increase traffic to generate sales. In this video i have explained one of the SEO tools called “Google Search Console” which is mainly used to crawl your web pages in Google search engines. I have also showed in the video how to integrate WordPress sitemaps with Google Search Consoles. If you want to be an expert in SEO and wants to learn all the tools, you can enroll for my Complete Digital Marketing Course HERE
What is SEO and How it works?
In simple words, SEO is just the process of increasing traffic to your website or any URL. What is the need of increasing traffic to your web content? Any business in the recent days will have customers online whether it is sales or services. SEO is used to organic traffic ie. un-paid traffic without paying anything to third party in order to increase your products or services visibility to your customers. This does not happen over night, you will have to work lot of options and techniques for successful SEO.
Why is SEO important?
When we start a business we end up spending some bucks for online marketing, be it google adwords or facebook marketing. But we can’t keep spending money everyday for online marketing and relay only on online paid marketing. Here SEO comes to the picture. It is important for you to come on first page of search engines often without spending money on marketing. SEO plays key role in bringing your website to the first pages of search engines and also it helps to increase your brand value through organic searches.
How do i start SEO?
You can simply start SEO by optimizing your website in Google Search Consoles and then go on with other SEO options such as:
- On-stie optimization
- Off-site optimization
- Keyword planning
- Content Strategy
- Work on Back-links
- Analytics
